In the days long past, we would turn to the Yellow Pages to find local businesses and available merchants in their area. Today, people rely on the Internet and or their cell phones to find local interests. While you may be aware of Google, you may not know that you can register your business to your email address. That allows you to reply as the business to reviews, update operating hours and offerings, offer discounts directly to the consumer, and control the images presented as a representation of your business!

Let us consider the three main avenues of internet searches. People commonly use Google, so the Google Business listing is a no-brainer. if someone has an Android phone or tablet, that’s using Google’s listings to find businesses. Yelp is the business source for all Apple devices. A client using their iPad or iPhone to find local businesses will inevitably get results from Yelp. Anyone who purchases a Windows-Based PC will natively use Microsoft Edge to access Bing.com, and they have their OWN business listing portal! Control those three main sources of business data and you will have a leg up on your competition and be on level playing fields with top Fortune 500 companies!